Brand Ambassador: Kirsten D
Event Location: NYC
Stella Atrois set up an awesome little glass house in Bryant Park during the holiday season and engraved Stella chalices for everyone who came in. All proceeds went to the NYC food bank! Everyone from tourists, ice skaters, and locals stopped buy to purchase engraved holiday gifts.
The brand ambassadors were onsite to engrave chalices, help the consumers with any questions they had, and educate people about the brand!
Visitors learned that Stella girls are extremely friendly! Also that Stella is a classy, giving brand, and the glasses are beautiful.
The glass house was great because the Stella chalices were stacked all over the walls. There were also seasonal decorations everywhere causing it to feel warm and homey.
We learned that many people were hoping to get some samples of the beer! Also, people LOVE Stella Chalices. All around, it was an extremely successful and positive event!
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